Why Giving Zero F’s is the Key to Everything

Sparklers lights in the dark

“Most people major in minor things.” – Tony Robbins

Facebook, Snapchat, “Insta” – our world of endless social media platforms give us countless ways to connect, share our opinions, keep up with the Kardashians, and get side tracked by the latest, most insane outrage porn.


We’re so busy minding other people’s business, that our own business is left unattended.

We’re so focused on playing the comparison game with others, that we’re left with no time to compare the quality of our lives from one year to another, and hold ourselves accountable to progress toward our goals.

We’re so distracted by flashing Lambos and Ferraris on YouTube that we don’t notice the crazy amount of taxes that we pay on earned income.

We’re so concerned about being seen, heard, or validated by others, that we don’t see, hear, or validate ourselves.

What we don’t realize is that the more we care about the external, the harder it is to create a life that is internally fulfilling.

So, what is the remedy? How do we transcend daily distractions and ignore the things that seem urgent/important?

You literally have to start giving zero F’s. That’s the secret.

In Mark Manson’s book titled, “The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life, ” he says,

“You and everyone you know are going to be dead soon. And in the short amount of time between here and there, you have a limited amount of fucks to give. Very few, in fact. And if you go around giving a fuck about everything and everyone without conscious thought or choice—well, then you’re going to get fucked.”

You see, when you give so many F’s about other people’s cars, businesses, nose jobs, or whatever, you literally have almost no time left to give a “F” about the things that will propel you to greatness.

Do an inventory of your life. Are you giving too many F’s about things that don’t really matter? Are these things holding you back from achieving your goals, dreams, and getting on mission with your life?

If you’re ever confused about what to give an F about, deploy what I call the “Give an F Worthy or Not” Test. The test requires you to answer just two simple questions:

  1. Does this move me closer to my goals?
  2. Will any of this matter in 5 years?

If the answer to the above is “no,” then cease and desist on giving an F and turn your attention toward something that will help you start living your best life.







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Written by Teju

Teju is a serial entrepreneur and speaker. She is the founder of Audacity Fueled and contributes her thoughts and experiences about business, success, and well-being. Learn more about Teju's companies at

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